Business Basics

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Our Business Basics course is designed to help those who want to increase their profits and grow their clientele. This course is good for an employee, business owner, manager, or soon to be entrepreneur. With the right tools you can reach all your business goals. You can also earn your CE hours for your Texas Cosmetology & Esthetician License. Get started today!

 

    1. Business Considerations: In this module, you will learn about what areas of business you need to assess when starting and building a business. 
       

    2. Business Strategy: In this module, you will learn how to create a strategy for your business so that it can grow.
       

    3. Marketing: In this module, you will learn how to create a strong marketing strategy.
       

    4. Business Tips: In this module, you will receive additional business tips to help you run a business.

    5. Business Q&A

    6. Retail: In this module, you will learn how to merchandise your shelves to naturally draw attention to products and increase sales.

    7. Selling: In this module, you will learn how to “sell” products to increase profits by changing the way you think about selling.

    8. Sanitation - Part 1: In this module, you will learn about the different levels of sanitation, the different microbes you may come in contact within the treatment room and how to protect yourself and your clients. 

    9. Sanitation - Part 2: In this module, you will learn how to keep your treatment thoroughly cleaned for each client and why it is so important to follow these guidelines. 

    10. Human Trafficking: In this module, you will learn the different definitions of human trafficking, how to recognize human trafficking and what you can do to stop it.

    11. Social Media Branding: In this module, you will learn why and how to brand your business with social media. 

    12. Content Creation: In this module, you will learn how to create great content to post on your social media. This will enable you to grow followers and increase your engagement with your clients.

    13. Collaboration: In this module, you will learn why it is important to collaborate with influencers and how to pick the right influencer. 

    14. Social Media Tips: In this module, you will receive additional social media tips to help you increase your number of followers and engage your clients. 

    15. Social Media Q&A